Quick look at your site... interesting proposition - and kind of fun approach.

"Traction" - you define as 'make sure its seen', Yet I would suggest that what is really important at this early point is converting.

I know, you want both. Prior post have some good 'traffic' suggestions (and you seem to have good grasp of rogue marketing yourself w your question placement here on Clarity Answers ;-)

OK - to my point of conversion --> your site needs credibility.. as you are selling advice, expertise etc.. but the site has no credibility elements.

best way is if you and your team have credible backgrounds then add those to the site.. or 'case studies' or logos of companies you've helped, or quotes from founders or some other content that create trust in value to the traffic you do get...

....because traffic doesn't mean squat if you can't convert it..

Also your footer, to me subtracts credibility as it signals that perhaps you are not committed enough to the success of the business as you are using a free template (with 3rd party template company promo footer)

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