Our business is typically dependent on marketing budget which faces severe downside during the last quarter. I was wondering if there are ways that can be implemented so as to cover at least operational expenses by offering some discount to clients, etc. We generally use this period for product development, training, planning, etc but with very little business, everything sucks. How do we motivate team?
Yes, It would depend on the nature of you product, the biggest burden will be the fix cost incurred. you can promote to have a discount sale, but make sure that you do not give discounts to make loss.
If you have many types of product you can do a cost analysis and couple ( piggy back Promotions) too.
Answered 5 years ago
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