Our real world business has brought in over 1.25 million over the 3 yrs and we only started with a small $20000 loan. We have a flower shop so we have a bit of everything--services, retail, e-commerce and products. We started with a customized approach and are moving more towards products. Any advice for my situation. Good news is we have customers and we have revenues, but we are working harder and still not building any cushion. We are a small staff of 6 people.
Figure out who your best customers are. The ones that order the most and complain the least. Figure out how they found you, and why they picked you over you competitors.
Then all you need to do is focus on the channels that allow you to reach more of those good customers.
Eg, you might find that your best customers come from YouTube videos you created and the worst customers are local small businesses who never pay on time. Or vice versa.
Answered 11 years ago
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