Questions

We are a travel startup that is into helping people go on holiday vacations and trips. We have a fairly well rounded product right now but we are struggling to generate in-bound leads. There is already some effort that has gone in that direction. We have tried to implement a few growth hacks but they have not gotten us anywhere yet. Looking to talk to someone who can offer us how to move forward from here strategically. Our startup has raised about $300 USD, we are looking to use this money towards cracking a marketing strategy for further growth of the product.

Based on your budget and my experience advising travel start-ups and running multi-million dollar travel budgets, I wouldn't recommend the traditional digital channels as they're flooded with travel competitors already. The caveat to that would be if you have something truly unique that can cut through in a crowded space.

Most likely it's a no for Adwords and Facebook advertising.

There are a number of low/no-cost content amplification and inbound lead gen angles I'd be happy to discuss, they'll take more of your time to get up and running, but at this early stage you need to be frugal with your investment, so that's what I'd recommend.

Happy to setup a call if this is something you wanted to discuss further.

Cheers,
Mike


Answered 2 years ago

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