Field of interest: Relationships and Health Example: "I Will Teach You to Be Rich" website offers long form articles / interviews that go beyond what a normal blog would do. If I wish to assert myself as a Life Coach. I need to sell myself, and define my position. But I lack some skills in order to present myself as an expert. Should I go on Udemy? Khan University? What knowledge could set me apart from competition?
You mix the HOW (the platform you will use to provide your lessons) with the WHAT (your offering).
First work on your WHAT and how it answers the need of your WHO (your target group). This is the most difficult part - I can help you with that.
Once you have a unique proposition, then you will know where your target group goes to find the knowledge you are offering.
Answered 7 years ago
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