Questions

I want to target people with a specific health condition to ask them about participating in a customer discovery interview. What strategies could I use to achieve this. I have already approached several forum admins, and they all turned me down since they either explicitly forbid this or will not allow to post the survey unless it's approved by some research ethics committee. Would some sort of social media campaign work?

There are survey research firms with consumer panels that target medical conditions. There are many such companies, and I'd suggest reaching out to several to get competitive bids -- both on price and quality of respondents. You might even want to ask them to launch a test survey to understand the incidence rate in their panel, even after they deploy to a targeted group of panelists. It will be expensive, though.

I've had good experiences working with Survey Sampling (SSI) and Harris Interactive in the past. There are dozens if not hundreds of others. Some are listed here: https://www.greenbook.org/market-research-firms/online-surveys

I'd be happy to talk about the process - or create an RFP to send to research firms and evaluate the responses.

Good luck!


Answered 7 years ago

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