I have a few apps on the AppStore, Quotegram, Islamgram, PrayerTi.me, and I would love to build more as there is no end to great ideas for Apps. Given the broad International reach of the AppStore without any overheads of cross-currency issues and such it feels best to be on the AppStore. At the same time, there is not much money that I can make with these smaller apps unless some of those make it huge. I don't want to slap ads on these apps as that would ruin the user experience. On the other hand I've been toying around with a SaaS business idea that would possibly bring in monthly revenues but the market segment is not great at doing online activities but certainly there is a need. I'm confused on which of this segment to choose to spend my time and energy on. Any suggestions?
I have had experience in both of these arenas and both have their pros and cons. Regardless of the platform FOCUS is key. Apps can be developed at a much lower cost than a SaaS platform. Easier to sell and support. But can be difficult to monetize and reach you market. However, if the app and monetization model is right then then the income spike can be massive in a short period of time. SaaS : Much more investment required up front, but customer retention and long term growth more probable. Both models are risky and both need large marketing budgets. If you need any more assistance feel free to give me a call.