I wrote a blog post about turmeric and the health benefits. It consistently gets over 30k visitors per month with very little promotional spend. The engagement is high with and average of 5:25min spent on the page. I'd like to establish my own supplements brand but I suspect the margins may be thin. What are some sure fire ways of monetising the asset? And what style of offer would generate a healthy conversion?
Don't even think about monetization yet. You want to focus on first starting to capture this month's traffic - even just 1% - as email subscribers who you can continually message and Market to.
Once you have someone as a subscriber, you can now email them a dozen times over a few weeks promoting your affiliate offer, increasing the chance that they'll convert -- after all, who is more likely to convert? Someone who just read a post or someone who opted in and received a dozen trust building emails promoting a product?
If you have an email list built off of this traffic you could even promote multiple products over time! If you have three compelling offers, you can pitch all three in sequence, with breaks for education and information.
You're right to want to monetize this audience. First and foremost: you want to capture this audience as subscribers to your email list.