Recently started a career advisory practice geared toward current college students and recent graduates. My target customers are parents and my challenge is reaching, educating, and engaging them.
I consult for private, independent, and faith-based schools. The majority of affluent parents have access to independent schools, where students are given an extreme amount of college and career guidance in middle and high schools. I would be cautious of your practice - as most of the young people already have their careers chosen by 9th grade. On the flip side, private college consultants may be able to assist you in your reach for parents.
Answered 7 years ago
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