Questions

I have been working on my site but a client sent me a mail yesterday and said it was difficult for her to read through as the colors were a bit boring for her. Anything you thing I can change here to affect user experience and increase conversion? Site url - https://goo.gl/pWqaPV

Hey there!

I see you're looking for some advice to increase conversions on your site. It seems as though you're heading in the right direction, however, there were a few things I noticed that devalue your appearance.

One of the main things was the missing display pictures on your posts. This makes your site appear incomplete and immediately detracts from the perceived reliability of your reviews.

You should also considering having a logo created. Displaying your review site name in plain text takes away from the professionalism of the site.

As a review site, it's important that you take these factors into account. The perceived reliability and trustworthiness of your website is going to have a dramatic impact on whether visitors pursue your recommendations.

Please feel free to book a call with me, and I'd be happy to discuss some more ideas with you!

Talk to you soon,

Kayla


Answered 7 years ago

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