I'm working on a startup. The idea is well received. We need to raise money to get a functioning product. Advice on how to go about it is split in 2 camps. Camp 1 says: "Make a revenue model and show an investor how he/she can value the company and decide what their investment is worth in terms of percentage of the venture" Camp 2 says: "Don't bother about revenue, you'll make a barrier to users, users before revenue... get it out for free and blow up the industry" My question is: We still need money for development, how do I decide that $X is worth %Y for the camp 2 approach.
An exit strategy is the greatest value driver for a startup. A strategic exit is the greatest value creator for entrepreneurs. Seek an investor that's interested in your exit strategy from "Day 1". Eg.: https://e27.co/googles-former-ma-man-asia-just-launched-new-vc-firm-20160929/