Would love to get opinions on this change in their company and why they're doing it.

According to Sensor Tower volumes Snapchat has no signs of desperation.

Rebranding usually has nothing to do with desperation or failing products, more likely with a different market positioning.

Snapchat could be sold tomorrow for around 15 billions with just 330 employees. To me this looks pretty successful !

Answered 6 years ago

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