Answer by Dan Martell: If Facebook were starting today would it be a better strategy to sign-up one college at a time or sign-up collages across the country?

Questions

If Facebook were starting today would it be a better strategy to sign-up one college at a time or sign-up collages across the country?

It's a question of how important market segmentation is today given all the powerful distribution channels that exist.

Dan Martell SaaS Business Coach, Investor, Founder of Clarity

Facebook today = Instagram.

Regardless of the constrained market (Colleges, Mobile, Format Type (Ex: Video) you focus on, you need to have it and create a great social experience.

The truth is, the only thing that will disrupt Facebook will either be a Photo or Messaging product, more likely photos (since their language is universal)

So maybe not colleges, but maybe photo site w/ a focus (ex: Pinterest), or format (ex: Vine, Cinemagram).

Answered 11 years ago