I am a marketing and branding consultant, and I am working with a local SEO agency that is very good (listed on Google page 1 for "SEO (name of city)" in the huge metropolitan area we are in. He is asking me to help him sell SEO to medical and dental marketing agencies. Although I've been on the agency sales side for marketing and branding packages, I've never sold SEO to another agency that is specialized in medical or dental. I'm struggling and it's hard. I think it's because I'm too close to it and have been thinking about it so much. I guess the hardest thing right now is this: there are very few of these agencies to put in the pipeline, so I'm afraid of doing something wrong in my sales approach and getting "blacklisted" right away. I feel that I need to know how to approach these guys before I reach out. Any input is greatly appreciated. And I will definitely consider a follow up call. But I have got to get some sales, and bring some money in to the partnership very soon. Stressful. Thank you much!
I'm not too sure I understand your question. But, being that I have helped countless of entrepreneurs and self taught marketers in the past (feel free to google Humberto Valle) I can assure you that I can help you too. Being that it looks like you are doing this for business/financial purposes if you called me I could better assist you directly through a quick conversation. Selling SEO is not hard regardless of who you are selling it to, but each target has its own criteria and focus for you to levarage - let me help you find that.