It's a startup that does online booking for transit advertising. I assume Radio FM advertisers and newspaper advertisers as my target audience. So, how can I reach them? Do I contact advertising agencies or directly reach brand owners/marketing department?

I recommend targeting the brand owners/marketing departments directly. You then can likely find out the decision makers and can make your pitch directly to them. I have found this easier than going through ad agencies.

Answered 4 years ago

Unlock Startups Unlimited

Access 20,000+ Startup Experts, 650+ masterclass videos, 1,000+ in-depth guides, and all the software tools you need to launch and grow quickly.

Already a member? Sign in

Copyright © 2020 LLC. All rights reserved.