We have a website called mystockalarm.com. Most of the users are expecting it to be a free service, but we are unable meet the cost. Please guide us.
I think you have a few different options here.
1: Make it clear that it's a paid service
2: Quickly highlight the main benefits of the service
Perhaps with some testimonials and social proof.
3: Go with a freemium mode. E.g. 3 alerts on a free account and then users have to pay on a subscription model for different level alert packages.