I have a B2B enterprise SAAS solution for the Salesforce.com ecosystem. The software is targeted at large companies. Last year (from feb to Dec), I built more features in the software and sold the software single-handedly for $350K. This year, I want to grow the revenue to $4M. Our deal size varies from $20K - $80K. It takes 3months to 6 months to close a deal. What steps do I need to take to grow to that amount?
Your target is overly ambitious but there's nothing wrong with that. To be able to properly help I need to have more information about your business, but I'll provide you here with a few generic thoughts that could help.
- Build a referral program that your current customers can use to refer clients to you, and gain a commission or a discount on their next purchase.
- Look closely at your sales funnel and see what parts can be better optimized and automated. 3-6 months per deal is way too much time to spend, I'm sure it can be tweaked to involve less time and effort from your end.
- Find a company that offers a complimentary but not competitive service, and package your services together into a single package, this could actually be SalesForce itself.
- Look for the markets with the best potential, and focus most of your efforts there.
Best of luck :)
Answered 8 years ago
Access 20,000+ Startup Experts, 650+ masterclass videos, 1,000+ in-depth guides, and all the software tools you need to launch and grow quickly.
Already a member? Sign in