I have an idea and I'm trying to develop it, however when it comes to receiving feedback from companies, I am not getting a response. They don't even notice me. I know they need my product as I encountered this problem many times in the past with many websites. How should I approach them? How do I know if they would use my product or not?
The issue is the feedback is important and urgent to you, but not to your target market. They've been surviving to this point without your idea, so any requests go to the bottom of the pile. Plus "A million other people must be answering this" is the response people give to a bland mass email.
Information interviews are some of the most important things you can do, and I've written several posts about them here:
http://www.salestactics.org/?s=information+interviews
Finding out the truth of what your target market is really thinking is the number one thing you can do.
Don't leave it to email. Do it live; people will be more flattered than you might think to be asked their opinions--provided you ask on an individual basis rather than what looks like a mass message.
Answered 8 years ago
Access 20,000+ Startup Experts, 650+ masterclass videos, 1,000+ in-depth guides, and all the software tools you need to launch and grow quickly.
Already a member? Sign in