A start-up cannot sustain value creation if its most basic and key metrics do not add up. If you are starting a new venture, this is probably all that you are thinking about, turning your vision into reality by building a start-up product that solves customers’ problems and is worthy of their financial commitment. Your KPIs can change as your start-up grows. For instance, when you launch your start-up, new registrations or activations can be an important KPI to evaluate the validation of your start-up idea and viability of the solution in addressing your customers’ needs.
LTV or lifetime value of a customer is the revenue that a customer can generate for your startup over the lifetime of their membership. CAC or customer acquisition cost is the money that you spend on acquiring a customer. CAC includes your expenditure on sales, marketing, and distribution activities.
You can read more here: https://www.forbes.com/sites/abdoriani/2020/12/21/9-basic-financial-and-analytics-metrics-every-startup-founder-should-know/?sh=74affacb41a5
Besides if you do have any questions give me a call: https://clarity.fm/joy-brotonath