I was thinking of setting up a virtual assistance business, but the idea behind it is to sell it (and sell it fast) because I won't be able to maintain it if it continues to attract users. I'm not thinking huge. I have two realistic milestones: First: to acquire enough users with steady profits. I'm aiming towards ($2000-$3000) per month. Second: to sell it afterwards to a related service/agency/product house that can improve on it. Again, I'm not aiming towards a seven-figure exit. (I will be happy with $35000) How should I approach this matter? What should I consider before/while/after developing the business?
Your question is too generic and carries no details about what kind of business you are looking or and what niche you want to target but if you would like to sell the business when it matures (or nearly matures), better go for a single product business as it will have less complications and an easier exit strategy for you.