I am launching a large business conference for entrepreneurs and we already have an awesome lineup of famous entrepreneur keynote speakers who are covering very high level strategy topics like sales, marketing, branding, and and leadership. However, we need more specific things entrepreneurs are really looking to learn. What do you think are the top three things entrepreneurs are specifically most interested to learn about? Even as an expert, what are topics that you want to learn about? Thanks!!!
Social Marketing - I know it goes without saying that social marketing will be talked about. But I think its important to stress what exactly they should be doing with it. So many people think social marketing means having a facebook page, a twitter page or pinterest and have no idea how to actually use these services to grow their brand and build a community around their product.