Questions

Our agency builds web solutions in the $10K-$25K range and some leads are in the high 5 figures. However, we are distributed, our costs are high while the local stage is flooded with low-quality services. There are no suitable customers here in general due to the limited market and low economical standard. As we are growing, our international customer base is no longer sufficient and we need to find new leads while our costs for high quality, education, licenses and such are still high. How would you approach selling or marketing $10K-$25K development solutions remotely, without any meetings with clients, or going to meetup groups and local events?

This is a great question and one that a lot of firms find challenging. The main problem in the development landscape is that all development firms say they are good so its hard for a customer to know how to differentiate between firms and figure out which firms are actually great versus an average development team.

We have been in this space for a while and found that there are a few things that can be done to help alleviate the problem-

1. Focus on your clients - do great work for your clients and have their stories speak for themselves. Instead of just saying we are great have your prospects speak with your clients about their experience working with you. This will help companies get a better sense of the quality of your work.

2. 3rd party verification - We launched VenturePact.com to help companies find the best development firms, and to help development firms validate that they are approved and trusted by an independent third party.

3. Show them what you have done. Instead of simply stating that you are great, show them what you have built and why you are great or different from everyone else. This will give them a better way to validate your higher price point.

I hope this helps!


Answered 9 years ago

Unlock Startups Unlimited

Access 20,000+ Startup Experts, 650+ masterclass videos, 1,000+ in-depth guides, and all the software tools you need to launch and grow quickly.

Already a member? Sign in

Copyright © 2024 Startups.com LLC. All rights reserved.