Our little consultancy in Cambridge is working on email marketing projects with small companies all over the world, including local venture-backed startups. How can I find a way to close a project for the Microsofts / Wallmarts of the world? I imagine networking and meeting the "closable" personnel is important, as might be cold calling. I'm interested in any success stories or case studies on how us little guys might land a big co. Thanks!
Based on my experience, sometimes dealing with big companies are easier than smaller ones.
Business is about creating customers. We would need to pay close attention on what they need.. and offer them a BIG reason; why they should hire you.
For me, it's about the value that we could bring to the table. Small or Big companies it doesn't really matter.