Questions

The game contains 25 levels(You are in a different room each level and you need to find clues to crack the safe). Each level has unique design, unique graphics, and that cost me a lot of time as a developer and good investment in the graphics. I'm at the point where I need extra resources to improve the game(Hire a coder, artist and be able to work with them full-time), and to market the game. I love the game, and I think it has great potential, but I need to put it into people's hands. The game in live on the AppStore, but without any marketing budget till now. What advices do you have?

Raising capital for a game in todays world is no different then raising money for a movie as it's a "hits business". Find other people who have raised money and ask them who they got money from, then try and convince them that you'll be able to make them money with your game.

It's really that simple.

1) Create a list of all games you know that have raised money
2) Cold email the CEO/Founder (tip: firstname@company.com)
3) Get them on a call for advice
4) If they like you, ask them who invested and if they'd make an intro
5) Persuade the investors you're a good investment.

Outside of that, get a bunch of credit cards, ask your friends and family or max out your available credit.

If you think $1 invested can generate $1.50 - then invest yourself on credit.

That's how many people have done it, including myself.


Answered 10 years ago

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