My software services company has been profitable and stable since 2001. I sold off part of the business to my original partner a few years ago, and now I am looking for a new partner who wants to handle business development, marketing, and the formulation of new products/services with me. A real partner, not just a salesperson. Places like founder2be, etc. aren't turning out to be a good match because I'm not really going for a growth + exit model. I'm focused on solid, steady, generous income instead of a massive exit. I'm looking for a partner who wants to profit share in a small, lucrative company and take advantage of a flexible schedule, work at home, and the ability to make a nice income while [truly] keeping a great work-life balance. Where would I find such a person?
The first thing you will need to do as you begin your market expansion effort is to determine the demographics and the geographic location of the new target market. The number and strength of competitors in the target area. Your market research is an especially important piece of the market expansion process. The more you know about your potential customer base and your competition, the easier it will be for you to identify your niche in this new market. Your data may even help you to decide whether you should focus on this potential market.
You can read more here: https://edwardlowe.org/how-to-expand-your-business-through-new-market-development-3/
Besides if you do have any questions give me a call: https://clarity.fm/joy-brotonath
Answered 3 years ago
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