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The R&D technique for startups: Rip off & Duplicate


  

You don’t have to have an original idea for a startup. Original ideas are difficult. And unproven. What if you find a business model that you like, and improve upon it?

I’ve heard it a couple times since, but once I was listening to some podcast and someone said to do “R&D… rip off and duplicate.” Oh the hilarity, right? Usually R&D means research and development, but instead, this guy was talking about copying someone else’s work.

It’s fine to do that. And it happens all the time.

Don’t let the business model already existing out there stop you from creating a similar business of your own.

If the business model already exists:

  1. There’s probably a market for it
  2. People probably buy the service
  3. You can probably improve upon it

I say...


 
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