When people visit the Startups.co office and see hockey sticks leaning against a wall, or members of our team wandering through the woods, they might wonder if we’re one of those Internet companies that plays too hard to really work hard enough.

We do love to have fun here at Startups. But the truth is we’re also militant about our productivity. There’s a reason we’re doing plenty of fun activities in any given week. We’re not just enjoying our lives, we’re optimizing for productivity.

Productivity in Waves

Like many people, we see our productivity peak and valley like a wave. It’s not linear – we don’t just wake up in the morning with constant peak productivity throughout the day.

Working thr...